Trademarks
Click time
When Google launched its AdWords advertising programme in 2003, keyword-linked advertising seemed to herald the future of online advertising. If only it didn't infringe brand owners' IP Rights in th....  »
Sponsoring Success
One of the world's most spectacular sporting events will lift its curtain in just under 100 days. But will recent protests over China's humanitarian record mar the marketing success of the event’s....  »
INTA focus: Sponsoring success
One of the world's most spectacular sporting events will lift its curtain in just under 100 days. But will recent protests over China's humanitarian record mar the marketing success of the event's s....  »
The Inside Track
With the 2008 Summer Olympic Games approaching, Johnny Acton investigates how the 'greatest show on Earth' won a gold medal for IP Rights....  »
Reflecting a Culture: Key Trends in Trademarks
A successful marketing strategy will convert trademark rights into brand recognition and loyalty, but it needs to move with the times....  »
Transforming Trademarks
As the trademark market continues to grow in size, it is more important to ensure the accuracy and efficiency of trademark renewals. That's why CPA Global is unveiling a new operating system that w....  »
JRR Tolkien's Estate Sues New Line Cinema
The family of JRR Tolkien, who present his work and interests through the Tolkien Trust, is suing New Line Cinema, alleging that it has not received any royalty payments....  »
Greenwash?
The ultimate business advantage of the 1990s was an online presence. Now, as we hurtle towards the end of the noughties, companies must show themselves to be greener than green, says Johnny Acton...  »
On your Marques
How do a country's advertising rules and regulations affect a company's brand protection policy? ...  »
Johnny Cash royalties' lawsuit launched
The daughters of late country music legend Johnny Cash have launched an investigation into why they have never received royalties from his hit, 'Ring of Fire'....  »