Trademarks
The Third Place
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Keeping it in the Family
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When Spam is not SPAM
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Daddy No Longer 'Diddy' in the UK
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US Swipes Cubans' Rum
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The INTA Annual Meeting
This year’s get-together of trademark professionals at the Annual Meeting of the International Trademark Association (INTA) looks set to be the biggest yet...  »
Is your law firm in need of a re-brand?
Law firms have traditionally been reluctant to spend time or money on strategic branding exercises. But James Edsberg argues that a successful brand encapsulates more than a law firm’s visual identi....  »
Five steps for optimising your IP portfolio
Five tips for best practice IP asset management...  »
IP protection: Is the Anti-Counterfeiting Trade Agreement the solution?
Is the proposed Anti-Counterfeiting Trade Agreement a legitimate method of IP protection or an insidious threat to personal freedom? INTA’s 2008 president Rhonda Steele offers the business perspecti....  »
Seven most common brand strategy mistakes and how to avoid them
Before your law firm undergoes a corporate re-brand, take a look at our checklist and avoid making the most common branding mistakes...  »