The IP sector is changing rapidly.
Where IP management was once considered a back-office function, used for defensive purposes, it is now centre stage and a core contributor to business strategy, with the potential to add billions to balance sheets.
In this white paper we research, in association with our partners leading independent firm B2B International, if the technology relied upon by IP professionals has kept pace with these changes and how might IP professionals harness new technologies to better respond to the challenges they face.
In this white paper, discover:
- How technology has kept pace with these changes
- How IP lawyers, administrators and other IP professionals harness new technologies to better respond to the challenges they face