By Anna O'Leary ‑ April 26, 2016
CPA Global is pleased to announce that we will be uniting under one global brand from the 26th April 2016, World IP Day. This will bring together all of our customer offerings in software, services, information and people, across the entire breadth of the intellectual property lifecycle. Our acquired brands of Landon IP and Patrafee will become part of the CPA Global identity. Innography, our latest acquisition and the leading innovators in IP information provision, will retain its name but will be aligning its look and feel to the new brand.
This change is the product of significant customer research that has not only shaped the new brand, but also our strategy, as we look to help our customers meet the challenges they face in today’s IP environment. With competing demands on their time and resources, they need our help now more than ever before. They have told us that they want us to integrate disparate processes and data; provide the right information at the right time and help them to leverage data and technology to drive better decisionmaking and more efficient execution.
In response, we are building an integrated platform that will empower our customers to meet these challenges and maximise the value of their IP. This platform will connect people to systems and processes, people to information and people to people in a unique and powerful way.
Software: Our modular suite of technology solutions addresses the IP management requirements for each of our segments. IP asset management, document management and cost management software enables IP management excellence today and our advanced analysis and research software supports strategic IP decision making for the future.
Services: Our suite of integrated services allows customers to execute on their IP decisions safely, securely and efficiently across the globe right from their desktop. Combining our process management expertise, our technology and our network of IP Law Firms and IP professionals, we give our customers the peace of mind to focus their resources on more critical tasks.
Information: Our industry-leading data resources, analytics tools and search and research experts, integrated through our platform, provides our customers with the right information at the right time, empowering them to make well-informed IP decisions quickly.
People: we can provide our customers with support and expertise across all of our offerings, as well as extending their own teams with dedicated, bespoke resourcing solutions in key areas of expertise when required.
At CPA Global, we believe that ideas change the world. Trusted by many of the world’s most respected corporations and law firms, we empower a global IP community to achieve excellence in IP management and realise the potential of ideas.
We do this by supporting the day-to-day delivery of IP tasks globally and providing the right information at the right time, enabling professionals to make better IP decisions for the future.
Our integrated suite of IP software, services and information is underpinned by an outstanding global team of over 2000 IP people, working together to help our customers deliver strategic value.
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